platform capability
A WhatsApp broadcast that
continues as a conversation.
You message clients first — across your own base, paced, with delivery statuses. Every reply the AI picks up into a live conversation and carries to a booking or a payment.
3 days free on any plan. No card required.
live
A live broadcast: from send to dialogue
Messages leave gradually, statuses update, and the client's reply the AI turns into a conversation.
what it is
What is a WhatsApp broadcast in Botseller?
A WhatsApp broadcast in Botseller is broadcast messaging where you write to your clients first, and the AI handles the replies. You choose who to message — say, people who stopped buying or took an invoice and vanished. You set the message and launch: the system sends it gradually, shows who received and read it, and when a client answers, an AI teammate picks up the reply and continues a live dialogue. That is the key difference from ordinary mass messaging software: there everything ends at the send, here the broadcast turns into a conversation that leads to a booking or a payment. Common reasons to write first: win back old clients, chase an unpaid invoice, invite webinar sign-ups to a call. Messages go where the client already talks: Telegram, the site widget, official WhatsApp by template. Paced sending protects the number — messages leave in turn, not in one blast. Every result is visible in the CRM. It is set up without a developer.
how it works
01
Pick who to message
Old clients, unpaid invoices, webinar sign-ups, or a slice of your base by filters.
02
Set the message and the pace
What to say and how fast to send. The system sends gradually so the number stays safe.
03
The broadcast goes out under control
Delivery and read statuses are visible per recipient, not as one lump figure.
04
The AI picks up the replies
The client answered: the AI continues the dialogue with the history in mind and moves to the next step.
why it matters
Why an ordinary WhatsApp broadcast ends where the sale begins
Almost every business has hundreds of contacts in its base who once bought and have been silent ever since. Messaging each by hand is unrealistic, so they get remembered, at best, before the holidays. A silent base ages — people change plans, habits and vendors, and each month it gets harder to reach them. The cheapest source of sales a business already owns quietly melts away.
The first instinct is to grab any mass-send tool and hit everyone at once. But that kind of blast is like shouting into a crowd: the text is identical, there is no reason for it, and after a sharp spike the channel risks a ban. Worse, when someone does reply, there is no one to pick it up, and warm interest cools in the unread chats.
So here the broadcast is built as the start of a conversation, not its end. Messages go out at a calm pace to small groups, each with its own reason: an old visit, a forgotten invoice, interest in a specific service. Every reply switches the AI on at once: it clarifies, removes doubts and carries the person to a clear next step while they still have the phone in hand.
how it compares
How it differs from a bulk messaging tool
Mechanically it is a familiar whatsapp bulk message tool: a base, client segments, sending, delivery stats.
The client reply is picked up by the AI and carried to a result, instead of left to hang.
The broadcast is tied to the CRM: you see not only reads, but bookings, payments and declines.
WhatsApp broadcasts go only through official templates: no gray schemes and no risk to the number.
what's inside
Client segments
The broadcast does not go to everyone: old clients, non-payers, people who asked about a service.
Pace control
Messages leave gradually, without a blast across the base: the channel stays stable.
Delivery and read statuses
Per recipient you see: delivered, read, replied.
The AI picks up replies
The client reply turns into a live dialogue instead of hanging unread until morning.
Broadcasts across channels
Telegram, the site widget, official WhatsApp and other connected channels.
Official WhatsApp templates
A WhatsApp broadcast goes only through approved WABA templates: no risk to the number.
Win back your old base
A soft message to clients who have not bought in a while: with context, not 'we miss you'.
Chase non-payments
A reminder to those who took an invoice or a payment link and went quiet.
Stop-conditions
The client replied, bought or asked not to be messaged: touches to them stop.
Results in the CRM
Bookings, payments, declines and replies after the broadcast are visible on the client cards.
what changes
What changes when your base stops going silent
Winning back old clients becomes easier than chasing new ones: a careful message with a clear reason reaches people who already know and trust the business. The base turns from an archive into a source of bookings and payments, and every send leaves a trail on the cards: from the first read to the outcome of the talk.
The fear of writing first goes away, too: a calm pace protects the channel, WhatsApp works by official rules, and people who asked not to be messaged are not. The next broadcast is planned on facts, not on a hunch — you know which reasons pulled replies, which texts worked and who is worth inviting again. The owner steers the base attention as deliberately as every other process in the business.
how much it costs
$179 /mo
included in plans from Growth
Broadcasts and client segments live in Growth and up; broadcasts over official WhatsApp attach as the WABA module, most often on Business.
No card required. All plans and the annual discount
frequently asked questions
Will this look like spam?
You are messaging your own clients, with their history in mind. Messages go out gradually, and anyone who replied or asked not to be messaged stops receiving them. This is a message to your own base, not spam to strangers.
Can I broadcast on WhatsApp?
Yes, but only through the official WABA channel and approved templates, so the number is not at risk of a ban. WhatsApp has provider costs, billed separately by volume.
What happens when a client replies?
The AI picks up the reply and continues a live dialogue: it answers questions, books, moves toward payment or hands off to a rep with context.
Which broadcasts do people launch most often?
Winning back an old base, a reminder about an unpaid invoice, an email to webinar attendees, a promo to loyal clients, an invite to a repeat visit.
How do I know the broadcast worked?
Look beyond delivery and reads to the result in the CRM: how many replies, bookings and payments each launch brought.
where to next
story
The blast went out — and no one to pick up the replies?
The blast went out. The AI picked up every reply.
where it works
for your industry
Other capabilities: Action-bots · Official WhatsApp (WABA) · AI CRM
See also: WhatsApp Automation for Sales Follow-Up · AI Follow-Up Sequences for Missed Leads