platform capability
CRM integration
that keeps your CRM the center.
amoCRM, Bitrix24 or Kommo stay the center of your work. Botseller links AI dialogues, history and conversation outcomes to their deals and contacts: no migration required.
3 days free on any plan. No card required.
live
Your CRM and Botseller in one link
The AI runs dialogues in messengers, while the history and outcomes link to the deals and contacts of your amoCRM or Bitrix24.
what it is
How does CRM integration work in Botseller?
CRM integration in Botseller works on an "on top, not instead" principle: if a company already runs Bitrix24, amoCRM or Kommo, there's no migration to anywhere. Your CRM stays the center of the work — deals, contacts and pipelines live where they always did. Botseller connects alongside and links its own into them: AI dialogues from messengers, the chat history and the conversation outcomes. The AI employee answers customers on Telegram, WhatsApp and other channels, and managers see the result of its work in the familiar cards of their own CRM, without extra windows or comparing two databases. The standard link to amoCRM, Bitrix24 and Kommo connects right from the Botseller account, with no developers and no long rollout. If a company has non-standard fields, its own customizations or closed APIs, that link is built individually through a custom API. It's honest AI for CRM: the standard integration is included from the Growth plan, so you connect the AI employee to your working CRM without swapping tools.
how it works
01
Connect from your account
Pick your CRM: amoCRM, Bitrix24 or Kommo, and connect the standard link right from your Botseller account.
02
The data is linked
Customers from messengers are matched to the contacts and deals in your CRM: the two tools start talking about the same people.
03
The AI works in messengers
The AI employee runs the chat with customers, while the history and outcomes land in the familiar cards of your CRM.
04
Non-standard is scoped individually
Special fields, customized pipelines and closed APIs connect as a separate project, built to your task through a custom API.
why it matters
Why CRM integration is more honest than moving to a new system
When a company starts eyeing AI for its chats, the first fear sounds the same: "everything's in Bitrix24 — do we really have to move?" A working CRM holds years of history, tuned pipelines, the manager's reports and the habits of a team that finally learned to use it. The cost of moving is always higher than it looks: you count licenses and pay in months of chaos and lost agreements.
Yet most services demand exactly that: set your customers up with us, retrain the managers, run deals in a new window. The outcome is predictable. The team quietly sabotages the new tool, the data splits in two, and within a couple of months nobody knows where the truth is — in the old CRM or the new system. The project gets rolled back, the bad taste lingers.
So Botseller is built the other way around: your CRM stays the main one, and the platform plugs in on top. The AI runs the chat in messengers, and the history and outcomes land in the same deals and contacts the team has worked with for years. This crm ai integration changes no habits — the manager keeps their workflow, the boss sees the same reports, and the new tool strengthens the old one instead of fighting it for the right to be the center.
how it compares
How it differs from a marketplace widget
In essence it's like a widget from the amoCRM marketplace: it connects to your CRM the same way and works inside the familiar deals and contacts.
Behind the link stands a whole platform with an AI employee that runs the chat with customers itself, not just a chat window in a deal card.
It works with more than amoCRM: the same connection principle for Bitrix24 and Kommo.
Non-standard fields, customized pipelines and closed APIs aren't a dead end: that link is built individually through a custom API.
what's inside
amoCRM
The standard link connects from your account: dialogues, history and conversation outcomes link to deals and contacts.
Bitrix24
The same principle for Bitrix24: the CRM stays the center, and AI dialogues from messengers attach to its records.
Kommo
The international edition of amoCRM is supported just the same: handy for teams working in overseas markets.
Connecting without developers
The standard link is set up from the Botseller account: no developers and no long rollouts.
Chat history in the card
The manager opens the familiar card in their CRM and sees what the AI discussed with the customer.
Conversation outcomes in the deal
The gist of each dialogue attaches to the deal: what the customer wants, what was agreed, the next step.
One customer across two systems
The person in the messenger and the contact in the CRM are linked together: the data doesn't split in two.
No migration, no retraining
The team keeps working in the familiar CRM: pipelines, reports and rules stay put.
Non-standard fields and closed APIs
If the standard link isn't enough, an integration for your customizations is built individually through a custom API.
what changes
What changes when the AI connects to your CRM
Managers stay in the familiar amoCRM or Bitrix24, but the cards start filling themselves in: the chat history and conversation outcomes are pulled in automatically while the AI talks to customers in messengers. New inquiries from messengers appear in the system on their own, with no manual entry. Jumping between windows and copying "who wrote what" by hand drop out of the working day.
The data stops splitting: the customer from Telegram and the contact in the CRM are one person, and the truth lives in one place. The boss sees the full picture in the familiar reports, including the conversations the AI ran. And when the business needs something non-standard — its own fields, special logic, closed APIs — the link is built individually, and growth doesn't hit the ceiling of a boxed widget.
how much it costs
$179 /mo
included in plans from Growth
The standard integration with amoCRM, Bitrix24 and Kommo is included from the Growth plan. Non-standard fields and closed APIs are scoped individually.
No card required. All plans and the annual discount
frequently asked questions
Which CRMs does the integration work with?
There's a standard link for amoCRM, Bitrix24 and Kommo, connected from the Botseller account. Other systems and non-standard configurations connect individually through a custom API or webhooks.
Do I need to move my customer base into Botseller?
No, that's the whole point: your CRM stays the center, deals and contacts live where they are. Botseller links AI dialogues, history and outcomes to them.
What will managers see in their CRM?
The AI's chat history with the customer and the conversation outcomes, attached to the familiar deals and contacts: what the person asked, what was agreed and the next step.
Is the integration hard to connect?
The standard link to amoCRM and Bitrix24 connects from the account without developers. Non-standard fields, customizations and closed APIs are built individually to your task.
Which plan includes the integration?
The standard integration with amoCRM, Bitrix24 and Kommo is included from the Growth plan. Custom links for non-standard fields and closed APIs are discussed separately.
where to next
story
Are your reps selling, or filling in the CRM?
A CRM that no one fills in by hand.
for your industry
Other capabilities: AI CRM · Communication channels · Identity resolution
See also: AI CRM Automation Workflow for Sales Teams · AI Sales Assistant for CRM and Messengers